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Why I need a Business Coach

Do you need a business coach?

No matter what field you’re in, the principles of coaching remain the same. In that respect, business coaching is very similar to sports coaching.

In sports, a coach pushes an athlete to achieve optimum performance, provides support when they are exhausted and teaches the athlete to execute plays that their competition does not anticipate.

A sports coach will make you run more laps and make you worker harder than you would on your own, even when you don’t feel like it. A sports coach will tell it like it is and they will listen.

Fortunately, a business coach does many of the same things, but in a way that is focused on creating a successful business.

The role of a business coach is to coach business owners through guidance, support, accountability and encouragement.

Business coaching helps owners of small and medium-sized businesses with their sales, marketing, management, team building, business growth strategies and so much more. Most importantly, just like a sports coach, your business coach will make you focus on the game.

What will a business coach do for you?

Do you want to be a great performer? As the world of business moves faster and gets more competitive it is difficult to keep up with both the changes in your industry as well as the innovations in sales, marketing and management strategies. Having a business coach isn’t a luxury, it's a necessity your business must have if you're to experience significant growth.

Accountability is one of the greatest benefits of working with a business coach. Remember, it's difficult to get a truly objective answer from yourself about your business, but your business coach will always tell you the truth, even if you don’t want to hear it.

With years of successful experience that can provide valuable insight, your business coach will help you develop long-term and short-term goals and business growth strategies, as well as improve your business in areas that you might have overlooked. Your coach will help you learn the positive habits and develop the skills that will help you run your business effectively and with confidence. You may be able to survive in business without the help of a coach, but it's almost impossible to thrive...

  • A Coach can help you see and focus on the bigger picture
  • A Coach will tell it like it is, not just tell you what you want to hear
  • A Coach will give you pointers based on years of experience
  • A Coach will listen and give feedback
  • A Coach will help you develop long-term plans that will allow your business to function more efficiently and make more profit
  • A Coach will be your marketing manager, your sales director, your training coordinator, your partner, your confidant, your business mentor, your best friend... and, an ActionCOACH will help you make your dream come true.


What clients say


What's your background? Tell me a bit about you.

In short I became a business coach following an enjoyable 19 year sales and marketing career in the food & drink industry with Pepsico and Cadbury.…

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Why do you do what you do?

​Let’s start close to home first of all. I want my kids to grow up with the confidence and belief that they can achieve whatever they want to achieve…

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What results have you achieved with other clients?

Each client has their own goals. Some want financial improvement. Some want to have more family time. Some want to have a feeling of more control.…

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